What it is: A clinically proven eye serum that helps improve the look of wrinkles and firmness all around the eye area, including your lids.
Who it's for: All skin types.
What it does: This gentle serum contains retinol tri-active technology, which is a fast-acting, time-released retinol and retinol booster. It delivers 24 hours of hydration and instantly brightens skin while a nutrient-rich marine kelp complex helps deliver a visible lifting effect for revitalized, youthful-looking eyes. The serum helps minimize the signs of aging you see and the ones you don't.
In an eight-week study with 84 female participants ages 35–65:
- 95% agreed the formula felt gentle around the eye area
- 83% saw improvement in signs of aging around the eye area
- Participants noted a visible improvement in five signs of aging around the eye area including a firmer eye area, a firmer eyelid area, a reduction in the appearance of lines and wrinkles, a reduction in the appearance of undereye puffiness and improvement in skin brightness
How to use: Use morning and night after cleansing. Gently pat around the eye area, including your eyelids.
- 0.5 oz.
- Paraben-free; sulfate-free; phthalate-free; gluten-free; animal derived ingredient–free
- Ophthalmologist tested
- Safe for sensitive skin
- Made in the USA
About Murad: Murad was founded in 1989 by acclaimed dermatologist Dr. Howard Murad, who developed a highly effective, whole-person approach to skin care, creating products for every skin concern—including acne, loss of firmness, fine lines and wrinkles, redness and sensitivity. Murad was built on the belief that living a beautiful life leads to truly beautiful skin.