What It Is:  This modern remedy penetrates to rebuild each fiber with curative white tea, baobab, jasmine, and our Bio-Restorative Complex, fortifying hair to rediscover its softness, body, and inner brilliance. Restore overworked hair to its prime with each dose.

How To Use:  Massage, indulge (for as long as you want), rinse.

Benefits:
Provides intense nourishment and conditioning.
Rebuilds and fortifies each fiber.
Strengthens the cuticle and fills in weak spots.
Adds softness, shine, and body.
Restores overworked hair to a more youthful state.

Consumer Results: 
When using Gold Lust Transformative Masque:
94% said hair was softer, smoother and less dry.*
91% felt hair was more hydrated and nourished.*
86% said the appearance of damaged hair was reversed.*
*Based on a 7-day consumer panel survey of 100 women.

Key Ingredients: 
Bio-Restorative Complex, including Plant Collagen, Caffeine, Biotin and Niacinamide, repairs damage on the cuticle, fortifies, deeply nourishes, and restores youthfulness while penetrating the root to energize the scalp and rejuvenate hair follicles.
Baobab Oil from the Baobab tree, also known as the “Tree of Life” in Africa, is rich in
Vitamins A, D, E and F, providing antioxidant protection from damaging and drying free radicals.
White Tea Leaf Extract softens and smoothes the hair.
Jasmine Extract deeply nourishes and conditions. 

How To Use:  Massage, indulge (for as long as you want), rinse.

About Oribe: Celebrity hairstylist Oribe Canales has influenced iconic hairstyles through fashion magazine photo shoots and high-powered ad campaigns since the 1970s. His Oribe collection of luxurious hair care products and treatments combines traditional principles with leading-edge innovations, and each product is lightly scented with specially commissioned French perfumes.