{"product_id":"oribe-bright-blonde-essential-priming-serum","title":"Oribe Bright Blonde Essential Priming Serum","description":"\u003cp\u003e\u003cstrong\u003eWhat It Is: \u003c\/strong\u003e\u003cspan\u003eOribe Bright Blonde Essential Priming Serum is a lightweight, hydrating leave-in serum designed specifically for blonde, highlighted, and chemically processed hair. This essential first step before styling combines violet and reflective pearlized pigments to help neutralize unwanted brassiness while enhancing the brightness and radiance of blonde tones. The formula also replenishes moisture, smooths the hair cuticle, and provides heat protection up to 450°F \/ 232°C. Hair is left softer, smoother, shinier, and visibly more vibrant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat It Does: \u003c\/strong\u003e\u003cspan\u003eThis multitasking priming serum tones and brightens blonde hair while helping protect and condition dry, fragile strands. Violet and pearlized pigments help counteract yellow and brassy tones, while moisturizing ingredients help restore softness and improve the look and feel of over-processed hair. It also smooths the cuticle and helps enhance shine for a luminous, salon-fresh finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eViolet \u0026amp; Reflective Pearlized Pigments:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Help neutralize brassiness, tone blonde highlights, and enhance luminosity and shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOribe Signature Complex:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A blend of watermelon, lychee, and edelweiss extracts that helps defend hair against environmental stress and the drying effects of the elements.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eBrightening Complex:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Lemon, ginger root, and chamomile extracts help enhance the appearance and tonality of blonde hair.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eHydrolyzed Hyaluronic Acid \u0026amp; Sodium Hyaluronate:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Help replenish and retain moisture to keep hair hydrated and conditioned.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eLavender Flower Extract:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Helps nourish and condition dry, brittle hair while enhancing shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003ePrickly Pear Fruit Extract:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Helps smooth the cuticle, soften strands, and support improved elasticity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eSweet Violet Flower Extract:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Helps replenish moisture and condition dry hair.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eBrightens and enhances blonde tones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps neutralize unwanted yellow and brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eProvides heat protection up to \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e450°F \/ 232°C\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps repair and strengthen the appearance of over-processed hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReplenishes moisture and restores softness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSmooths the hair cuticle\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps improve the appearance of elasticity\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnhances shine and vibrancy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves blonde hair looking healthier, softer, and more luminous\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eResults: \u003c\/strong\u003e\u003cspan\u003eBlonde hair looks brighter, fresher, and more radiant, with unwanted brassiness visibly toned down. Hair feels hydrated, soft, smooth, and conditioned, while enhanced shine gives blonde tones a luminous, polished appearance. The serum also helps protect hair from heat styling while improving the overall look of dry and over-processed strands.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use: \u003c\/strong\u003e\u003cspan\u003eWork through \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003edamp hair from mid-lengths to ends before styling\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. Distribute evenly throughout the hair, then style as desired. Use as the essential first step in your styling routine to tone, hydrate, smooth, and protect blonde hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAbout Oribe:\u003c\/strong\u003e Celebrity hairstylist Oribe Canales has influenced iconic hairstyles through fashion magazine photo shoots and high-powered ad campaigns since the 1970s. His Oribe collection of luxurious hair care products and treatments combines traditional principles with leading-edge innovations, and each product is lightly scented with specially commissioned French perfumes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize: 3.4\u003c\/strong\u003e\u003cstrong\u003e oz \/ 100 ml\u003c\/strong\u003e\u003c\/p\u003e","brand":"Oribe","offers":[{"title":"Default Title","offer_id":50758184665331,"sku":null,"price":44.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/3207\/0587\/files\/OribeBrightBlondeEssentialPrimingSerum.jpg?v=1788295544","url":"https:\/\/www.mastersbeautystore.com\/products\/oribe-bright-blonde-essential-priming-serum","provider":"Masters Beauty Store","version":"1.0","type":"link"}