{"product_id":"drunk-elephant-b-goldi™-bright-illuminating-drops-with-5-niacinamide","title":"Drunk Elephant  B-Goldi™ Bright Illuminating Drops with 5% Niacinamide","description":"\u003cp\u003e\u003cstrong\u003eWhat It Is:\u003c\/strong\u003e An illuminating serum with 5% niacinamide that adds an easy golden finish while evening skin's tone, improving clarity and radiance.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat It Does:\u003c\/strong\u003e B-Goldi™ works as both a targeted treatment and glow enhancer, helping to visibly brighten skin, even tone, and fade the look of hyperpigmentation, dark spots, and post-acne marks. At the same time, it revives dull, tired-looking skin with a sheer, golden radiance—never glittery—while supporting overall skin clarity and a healthier-looking complexion. It can be worn alone or mixed into your favorite moisturizer, serum, or foundation for a customizable, lit-from-within glow.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSkin Type:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eNormal, Dry, Combination, and Oily\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSkincare Concerns:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eDark Spots, Fine Line and Wrinkles, Pores, Dullness, Uneven Texture, Loss of Firmness and Elasticity\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFormulation:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eLightweight Serum\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e5% Niacinamide: Aka vitamin B3:\u003c\/strong\u003e Improves visible signs of aging, uneven tone, and texture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiglucosyl Gallic Acid:\u003c\/strong\u003e Inhibits excess melanin production, soothes skin, and provides antioxidant benefits.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMorus Alba Leaf Extract:\u003c\/strong\u003e Soothes skin and improves the look of hyperpigmentation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eClinical Results:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eIn a clinical study with 34 people after 8 weeks: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% showed improvement in skin-tone evenness and brightness\u003c\/li\u003e\n\u003cli\u003e97% showed improvement in skin’s clarity\u003c\/li\u003e\n\u003cli\u003e97% showed a reduction in in dark spots, hyperpigmentation, and fine lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat Else You Need to Know: \u003c\/strong\u003e\u003cspan\u003eAll of Drunk Elephant's color serum drops are dermatologist tested. Designed to be mixed with any Drunk Elephant moisturizer, serum, or oil they add the prettiest hint of color. Tip: B-Goldi can be applied to face, chest, legs, or anywhere else you want a touch of luminosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDrunk Elephant is committed to using only ingredients that either directly benefit the health of the skin or support the integrity of their formulations. The brand focuses on healthy pH levels, formulations the skin recognizes, small molecular structure that’s easily absorbed, and effective active ingredients that also support the skin’s acid mantle. All their products are designed to be mixed together—what Drunk Elephant calls making a smoothie. (This is true for all of their products except their sunscreen, Umbra, which sits on top of the skin, protecting it from UV damage.) The result is skin that is reset to its happiest, healthiest state.\u003c\/p\u003e\n\u003cp\u003eDrunk Elephant is a supporter of IEF (International Elephant Foundation) and is cruelty-free.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShake before use. Apply a drop or more to skin. May be used with any Drunk Elephant serum, oil, or cream for an easy golden finish and a boost of brightening benefits and antioxidant defense. For best dispensing, store upside down.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTips:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eDab directly on cheekbones, brow bones, and the bridge of the nose for a dewy, champagne-y luminosity.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmoothie tip:\u003c\/strong\u003e Try a Drunk Elephant Sun Kind of Wonderful Smoothie by mixing 1 pump Lala Retro™ + 1 drop D-Bronzi™ + 1 drop B-Goldi™ for nourished, bronzy skin with a luminous glow (each product sold separately).\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSize: 1 oz \/ 30 ml\u003c\/strong\u003e\u003c\/p\u003e","brand":"Drunk Elephant","offers":[{"title":"Default Title","offer_id":48871483932915,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/3207\/0587\/files\/DrunkElephantB-Goldi_BrightIlluminatingDropswith5_Niacinamide.webp?v=1776875904","url":"https:\/\/www.mastersbeautystore.com\/products\/drunk-elephant-b-goldi%e2%84%a2-bright-illuminating-drops-with-5-niacinamide","provider":"Masters Beauty Store","version":"1.0","type":"link"}